Why Isn’t Your Home Selling?


Chances are, you’ve overlooked what buyers really want. Let’s take a look in more detail at some of those issues you might have overlooked.  Your home may be in an undesirable location,  lot, or arrangement. It may be in need of repairs or improvements. Buyers are much less likely to make an offer on an disagreeable  home in need of repairs. Whether a extensive or not, a few can scare them away. Serious repairs often reduce the price by twice the repair costs.  Maybe your home is overbuilt for the neighborhood and has no room for improvement. Maybe it has really bad curb appeal that’s costing you showings. Most likely your price is too high – This is the number one reason your house isn’t selling.  Sure, you are attached. Your home is where you raised a family and created memories you can’t put a price on. However, today’s buyers are more savvy than partial to your emotions. They either won’t look at over-priced properties, or when they do, they’ll make a low-ball offer, way below market value.  If your home has been on the market for more than 30 days, it’s time to review and adjust your price.

Your house is poorly located or poorly planned

– There’s not a lot you can do about this: a small yard, a weird hill that makes mowing maddening, a sink hole down the street, neglect that’s turned to blight, a busy road nearby.  No matter how magnificent your home may be on the inside, outside factors can keep buyers from crossing the threshold to take a look. The only way to over come these obstacles is to lower the price until a buyer bites.

Your advertising is insufficient

– Your real estate agent should do more than just list your home with the local multiple listing service (MLS), sit back and wait for agents to beat a path to your door.
When you choose a real estate agent, establish what the agent plans for marketing. What kind of photos will be used? Smartphone photos of your home aren’t smart. How will the agent describe your home in the listing  Are open house events and broker tours planned? These are all important marketing approaches, but if they aren’t part of the plan, the lack of them could be a contributing factor to your home’s failure to sell.
You are inflexible – If you are not ready to show your home at a moment’s notice, say for a broker’s tour, you are a big reason your home won’t sell. If you can’t show it, you can’t sell it. The more buyers who see your home, the faster it sells. The more buyers who see your home, the higher the selling price.

Too much “you” is in the house

– Those snaking handrails and electric yellow kitchen you love so dearly, are not going to be big selling points. You want your home staged so that potential buyers can envision it as their home.
Neutralize.  Don’t fill those beautiful, built-in bookcases with family photos and dog figurines. Move personal items out of the house and paint the rooms a neutral color so you allow buyers’ imagination to help sell your home by seeing themselves in it.

Your home is in disrepair or inattention

– That big water stain under the chandelier? Fix the source of the stain and the stain itself. Take down he chandelier. The roof may be new, but potential home buyers will zero in on stains, blemishes and discolorations and believe the cause of the damage remains. Give the carpets a good cleaning too. You don’t want to turn off a potential buyer because he or she thinks they will have to repair or replace something.
If you are keep these points in mind and plan accordingly, you should not have to worry about the reasons your house isn’t selling.

Many of these issues can be addressed with enough time and money and time is money. If you’ve already had your home on the market or have exhausted investing the time and money it takes to have your dwelling in fully move in ready today. The most desired buying feature today, just after price.  All of these issues can be quickly addressed and we’ll be happy to show you our guaranteed solutions to your realty woes. Call us today while you still have a little time.


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